When we market your property you receive our customized, effective approach, personalized just for you! Here are just some of the things we will do when we market your home:
Home Preparation
It can be difficult to know which improvements will actually attract more buyers and which fall flat. We have years of market experience to guide you so you spend your dollars wisely and for the purpose of attracting more buyers.
Staging
We not only believe that staging helps shorten market time and results in a higher offer price, we go to work! Kelly is an Accredited Staging Professional and knows what it takes to wow a potential buyer.
Professional Photography
Buyers need to see what your home looks like before they decide to visit. They need visual imagery to picture themselves in your home. To enhance the exposure of your home, we utilize a professional photographer who showcases all the best features of your home, both inside and out. When warranted, we also include video and drone footage.
Pricing
Determining the right price for your property is the most critical step in ensuring you get the highest return on your investment. It is actually one of the best marketing tools we have! MLS statistics show that the longer a home is on the market, the lower the final sales price. Our job is to help you set the right price from the start and to position your property so it stands out in the market.
Print Marketing
Buyers love to see visuals of your home and have something to take home with them. We create house flyers, special feature cards that highlight your home’s best features, create a home book with a lot of information about your home, and if market time permits, create just listed cards that alert the neighbors and move-up buyers that your home is on the market.
Technology
Today’s buyer is tech savvy! According to the National Association of REALTORS®, 95% of buyers look online for homes and 43% of buyers look online before ever even calling a real estate agent. Therefore we make sure your property is syndicated on all the major search sites including REALTOR.com, Zillow, Redfin, and more. Through the power of Windermere, your home will also be included on one of the most-visited home search real estate platforms in the Northwest with over 230,000 visits per month.
Communication
Our extensive network includes not only our databases of contacts and qualified buyers, but also real estate investors, the real estate brokers within the Windermere community, plus all the brokers who are part of the NWMLS. These agents represent buyers near and far and it is important to get your home’s information in front of them.